SweetSpot
AFAIC x Attaquer x Alba Optics
“The Sweet Spot” would showcase the first creative partnership between As Far as I’m Concerned, Alba Optics, and Australian apparel designer Attaquer. The debut project would use the backdrop of TSP-CYC, a 500 mile long relay race from La to Las Vegas.
Creative direction: Milo Baker, Taylor Peliska, Noah Fairles
SWEET SPOT
SWEET SPOT
“Sweet Spot”
AFAIC and Attaquer at The Speed Project
Creative Direction: Milo Baker and Taylor Peliska
Director of Photography: Noah Fairles
Riders: Devin Armstrong, Rachel Carbary, James Kinney
